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How Shopify brands balance sales and profit growth in 2025 and beyond

Kyle Hency
Article by
Kyle Hency

Former CEO & Co-founder of Chubbies. Co-founder & Board Member of Loop Returns.

Updated
October 3, 2025
Reviewed by
Kyle Hency
Reviewed by
Kyle Hency

Former CEO & Co-founder of Chubbies. Co-founder & Board Member of Loop Returns.

In this article

Article by
Kyle Hency

Former CEO & Co-founder of Chubbies. Co-founder & Board Member of Loop Returns.

Reinvent your operations

Streamline your scattered spreadsheets and disconnected software into one powerful retail OS.

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Reinvent your operations with GoodDayOS™

Streamline your scattered spreadsheets and disconnected software into one powerful retail OS. GoodDayOS™ seamlessly integrates within your Shopify admin, right where your team operates.

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How Shopify brands balance sales and profit growth in 2025 and beyond

Learn how to drive sales and protect profits in the ever-evolving e-commerce landscape. Join industry leaders Kevin Lavelle (Harbor Sleep, Mizzen+Main), John Merris (Solo Brands, Flooret), andIsaac Mertens (Flux Footwear) as they share their insights on balancing growth and profitability for Shopify brands.

Our speakers:

Kevin Lavelle
Harbor Sleep, Mizzen+Main
John Merris
Solo Brands, Flooret
Isaac Mertens
Flux Footwear

In this webinar, you'll discover:

Key macro trends for 2025

Understand the prevailing economic climate, consumer behavior shifts, and market opportunities.

Strategic approaches to growth

Leverage new channels, optimize existing ones, and innovate products while protecting your bottom line.

Contribution margin power

Gain practical financial insights to inform your business decisions and drive incremental profit.

Whether you're aiming for explosive growth or focusing on sustainable profitability, this discussion offers valuable takeaways for any brand builder.